App activity
App interactions (Optional) : Analytics
Other actions (Optional) : Analytics
Device or other IDs
Device or other IDs (Optional) : Analytics, Fraud prevention, security, and compliance, Account management
Financial info
Purchase history (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance
Location
Approximate location (Optional) : Analytics, Advertising or marketing
Precise location (Optional) : App functionality
Personal info
Email address (Optional) : App functionality, Account management
Name (Optional) : App functionality
Other info (Optional) : App functionality
User IDs (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance, Account management