App activity
App interactions (Optional) : App functionality, Analytics
In-app search history (Optional) : Developer communications
Other user-generated content (Optional) : Analytics
App info and performance
Crash logs (Optional) : App functionality
Other app performance data (Optional) : App functionality
Device or other IDs
Device or other IDs (Optional) : App functionality, Analytics, Developer communications, Advertising or marketing, Fraud prevention, security, and compliance, Personalization, Account management
Financial info
Purchase history (Optional) : Analytics, Developer communications, Fraud prevention, security, and compliance, Personalization, Account management
Location
Precise location (Optional) : App functionality, Analytics, Developer communications, Fraud prevention, security, and compliance, Personalization, Account management
Messages
Other in-app messages (Optional) : App functionality, Analytics, Developer communications, Advertising or marketing, Fraud prevention, security, and compliance, Personalization, Account management
Personal info
Address (Optional) : App functionality, Analytics, Developer communications, Fraud prevention, security, and compliance, Personalization, Account management
Email address (Optional) : App functionality, Analytics, Developer communications, Fraud prevention, security, and compliance, Personalization, Account management
Name (Optional) : App functionality, Developer communications, Fraud prevention, security, and compliance, Personalization, Account management
Phone number (Optional) : App functionality, Analytics, Developer communications, Fraud prevention, security, and compliance, Personalization, Account management
User IDs (Optional) : App functionality, Analytics, Developer communications, Advertising or marketing, Fraud prevention, security, and compliance, Personalization, Account management
Photos and videos
Photos (Optional) : App functionality
Web browsing
Web browsing history (Optional) : Developer communications, Personalization, Account management