App activity
App interactions (Optional) : Analytics, Personalization
Device or other IDs
Device or other IDs (Optional) : Analytics, Developer communications
Location
Approximate location (Optional) : Fraud prevention, security, and compliance, Personalization
Personal info
Email address (Optional) : App functionality, Fraud prevention, security, and compliance, Account management
Name (Optional) : Developer communications, Personalization, Account management
User IDs (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance
Photos and videos
Photos (Optional) : Personalization