App activity
App interactions (Optional) : Analytics
Other user-generated content (Optional) : App functionality
App info and performance
Other app performance data (Optional) : Analytics
Device or other IDs
Device or other IDs (Optional) : App functionality, Developer communications
Files and docs
Files and docs (Optional) : App functionality
Messages
Other in-app messages (Optional) : App functionality, Analytics
SMS or MMS (Optional) : App functionality, Analytics
Personal info
Address (Optional) : Account management
Email address (Optional) : App functionality, Developer communications, Advertising or marketing, Fraud prevention, security, and compliance, Account management
Name (Optional) : Personalization
Phone number (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance, Account management
Photos and videos
Photos (Optional) : App functionality