App activity
App interactions (Optional) : Analytics, Personalization
In-app search history (Optional) : Personalization
Other actions (Optional) : Personalization
Other user-generated content (Optional) : App functionality, Personalization
App info and performance
Crash logs (Optional) : Analytics
Diagnostics (Optional) : Analytics
Contacts
Contacts (Optional) : Personalization
Device or other IDs
Device or other IDs (Optional) : Analytics, Fraud prevention, security, and compliance, Personalization
Personal info
Email address (Optional) : App functionality, Fraud prevention, security, and compliance, Account management
Name (Optional) : App functionality
Other info (Optional) : Fraud prevention, security, and compliance
Phone number (Optional) : App functionality, Account management