App activity
App interactions (Optional) : Analytics, Advertising or marketing
Other actions (Optional) : App functionality, Analytics
Other user-generated content (Optional) : App functionality
App info and performance
Crash logs (Optional) : App functionality
Diagnostics (Optional) : App functionality
Other app performance data (Optional) : App functionality
Calendar
Calendar events (Optional) : App functionality, Analytics, Advertising or marketing
Contacts
Contacts (Optional) : App functionality
Device or other IDs
Device or other IDs (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance, Account management
Financial info
Other financial info (Optional) : App functionality, Analytics
Purchase history (Optional) : App functionality, Advertising or marketing
Messages
Other in-app messages (Optional) : App functionality, Advertising or marketing, Fraud prevention, security, and compliance, Account management
SMS or MMS (Optional) : App functionality, Fraud prevention, security, and compliance
Personal info
Address (Optional) : App functionality, Account management
Email address (Optional) : App functionality, Developer communications, Fraud prevention, security, and compliance, Account management
Name (Optional) : App functionality, Developer communications, Account management
Other info (Optional) : App functionality, Analytics, Advertising or marketing, Personalization
Phone number (Optional) : App functionality, Developer communications, Fraud prevention, security, and compliance, Account management
User IDs (Optional) : App functionality, Developer communications, Fraud prevention, security, and compliance, Account management
Photos and videos
Photos (Optional) : App functionality