App activity
App interactions (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance, Personalization
In-app search history (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance, Personalization
Other actions (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance, Personalization
Other user-generated content (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance, Personalization
Personal info
Email address (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance, Personalization
Name (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance, Personalization
User IDs (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance, Personalization