App activity
App interactions (Optional) : Analytics
Device or other IDs
Device or other IDs (Optional) : App functionality, Fraud prevention, security, and compliance
Files and docs
Files and docs (Optional) : Analytics
Financial info
Purchase history (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance
User payment info (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance
Location
Approximate location (Optional) : App functionality, Analytics
Precise location (Optional) : App functionality, Analytics
Personal info
Email address (Optional) : App functionality, Developer communications, Account management
Name (Optional) : Developer communications
Phone number (Optional) : App functionality, Developer communications, Advertising or marketing, Fraud prevention, security, and compliance, Account management
User IDs (Optional) : App functionality, Developer communications, Advertising or marketing, Fraud prevention, security, and compliance, Account management