App activity
App interactions (Optional) : App functionality, Analytics
In-app search history (Optional) : Analytics, Personalization
Other user-generated content (Optional) : App functionality, Analytics, Personalization
App info and performance
Crash logs (Optional) : App functionality, Analytics
Diagnostics (Optional) : App functionality, Analytics
Audio
Voice or sound recordings (Optional) : App functionality, Analytics, Personalization
Device or other IDs
Device or other IDs (Optional) : App functionality, Analytics, Developer communications, Personalization
Financial info
Purchase history (Optional) : App functionality, Analytics, Personalization
Location
Approximate location (Optional) : App functionality, Analytics, Personalization
Personal info
User IDs (Optional) : App functionality, Analytics, Developer communications, Personalization
Photos and videos
Photos (Optional) : App functionality, Analytics, Personalization
Videos (Optional) : App functionality, Analytics, Personalization