App activity
App interactions (Optional) : Analytics
Installed apps (Optional) : Analytics
App info and performance
Crash logs (Optional) : Analytics
Diagnostics (Optional) : Analytics
Other app performance data (Optional) : Analytics
Device or other IDs
Device or other IDs (Optional) : App functionality, Analytics
Financial info
Purchase history (Optional) : App functionality, Personalization, Account management
Location
Approximate location (Optional) : App functionality, Personalization, Account management
Precise location (Optional) : App functionality, Personalization, Account management
Messages
Emails (Optional) : App functionality, Developer communications, Account management
Other in-app messages (Optional) : Developer communications, Personalization
SMS or MMS (Optional) : App functionality
Personal info
Address (Optional) : App functionality, Personalization, Account management
Email address (Optional) : App functionality, Personalization, Account management
Name (Optional) : App functionality, Personalization, Account management
Other info (Optional) : App functionality, Personalization, Account management
Phone number (Optional) : App functionality, Personalization, Account management
User IDs (Optional) : App functionality, Personalization, Account management