App activity
App interactions (Optional) : App functionality, Analytics, Advertising or marketing, Personalization
In-app search history (Optional) : App functionality, Analytics, Personalization
Other actions (Optional) : App functionality, Analytics, Personalization
Other user-generated content (Optional) : App functionality, Analytics
App info and performance
Crash logs (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance
Diagnostics (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance
Other app performance data (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance
Device or other IDs
Device or other IDs (Optional) : App functionality, Analytics, Developer communications, Advertising or marketing, Personalization
Messages
Other in-app messages (Optional) : App functionality
Personal info
Address (Optional) : App functionality, Analytics, Advertising or marketing, Fraud prevention, security, and compliance, Personalization, Account management
Email address (Optional) : App functionality, Analytics, Developer communications, Advertising or marketing, Fraud prevention, security, and compliance, Personalization, Account management
Name (Optional) : App functionality, Analytics, Developer communications, Advertising or marketing, Fraud prevention, security, and compliance, Personalization, Account management
Other info (Optional) : App functionality, Analytics, Advertising or marketing, Personalization, Account management
Phone number (Optional) : App functionality, Analytics, Developer communications, Advertising or marketing, Fraud prevention, security, and compliance, Personalization, Account management
Sexual orientation (Optional) : App functionality, Analytics, Advertising or marketing, Personalization
User IDs (Optional) : App functionality, Analytics, Developer communications, Advertising or marketing, Fraud prevention, security, and compliance, Personalization, Account management