App activity
App interactions (Optional) : Analytics
Installed apps (Optional) : App functionality
Other actions (Optional) : App functionality, Personalization
App info and performance
Crash logs (Optional) : Analytics
Diagnostics (Optional) : Analytics
Device or other IDs
Device or other IDs (Optional) : Fraud prevention, security, and compliance
Financial info
User payment info (Optional) : App functionality, Account management
Location
Approximate location (Optional) : App functionality
Precise location (Optional) : App functionality
Personal info
Address (Optional) : Account management
Email address (Optional) : App functionality, Account management
Name (Optional) : Account management
Other info (Optional) : Personalization, Account management
Political or religious beliefs (Optional) : Personalization, Account management
Race and ethnicity (Optional) : Personalization, Account management
User IDs (Optional) : Analytics, Personalization
Web browsing
Web browsing history (Optional) : App functionality, Personalization