App activity
App interactions (Optional) : Analytics, Fraud prevention, security, and compliance
Other actions (Optional) : App functionality, Analytics
Device or other IDs
Device or other IDs (Optional) : App functionality, Analytics, Developer communications, Fraud prevention, security, and compliance, Account management
Financial info
Other financial info (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance
Purchase history (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance
User payment info (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance
Personal info
Address (Optional) : App functionality
Name (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance
Other info (Optional) : App functionality
Phone number (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance, Account management
User IDs (Optional) : App functionality, Analytics, Developer communications, Fraud prevention, security, and compliance, Account management