App activity
App interactions (Optional) : App functionality, Analytics, Advertising or marketing, Fraud prevention, security, and compliance
In-app search history (Optional) : App functionality, Analytics, Developer communications, Advertising or marketing, Fraud prevention, security, and compliance
Installed apps (Optional) : App functionality, Analytics, Advertising or marketing, Fraud prevention, security, and compliance
App info and performance
Crash logs (Optional) : App functionality, Analytics, Advertising or marketing, Fraud prevention, security, and compliance
Diagnostics (Optional) : App functionality, Analytics, Advertising or marketing, Fraud prevention, security, and compliance
Other app performance data (Optional) : App functionality, Analytics, Advertising or marketing, Fraud prevention, security, and compliance
Audio
Music files (Optional) : App functionality, Analytics, Advertising or marketing, Fraud prevention, security, and compliance
Device or other IDs
Device or other IDs (Optional) : App functionality, Analytics, Advertising or marketing, Fraud prevention, security, and compliance
Location
Approximate location (Optional) : Analytics, Advertising or marketing, Fraud prevention, security, and compliance
Messages
Emails (Optional) : App functionality, Analytics, Advertising or marketing, Fraud prevention, security, and compliance
SMS or MMS (Optional) : App functionality, Analytics, Advertising or marketing, Fraud prevention, security, and compliance
Personal info
Address (Optional) : App functionality, Advertising or marketing, Fraud prevention, security, and compliance
Email address (Optional) : App functionality, Analytics, Advertising or marketing, Fraud prevention, security, and compliance
Name (Optional) : App functionality, Analytics, Advertising or marketing, Fraud prevention, security, and compliance
Phone number (Optional) : App functionality, Analytics, Advertising or marketing, Fraud prevention, security, and compliance
User IDs (Optional) : App functionality, Analytics, Advertising or marketing, Fraud prevention, security, and compliance
Photos and videos
Photos (Optional) : App functionality, Analytics, Advertising or marketing, Fraud prevention, security, and compliance
Videos (Optional) : App functionality, Analytics, Advertising or marketing, Fraud prevention, security, and compliance