App activity
App interactions (Optional) : App functionality, Analytics
In-app search history (Optional) : App functionality, Analytics
Other user-generated content (Optional) : App functionality
App info and performance
Crash logs (Optional) : App functionality, Analytics
Diagnostics (Optional) : App functionality, Analytics
Other app performance data (Optional) : App functionality, Analytics
Device or other IDs
Device or other IDs (Optional) : App functionality, Analytics
Location
Approximate location (Optional) : App functionality, Analytics
Personal info
Email address (Optional) : App functionality, Analytics, Developer communications, Advertising or marketing, Fraud prevention, security, and compliance, Personalization, Account management
Name (Optional) : App functionality, Analytics, Developer communications, Advertising or marketing, Personalization, Account management
User IDs (Optional) : App functionality, Advertising or marketing, Personalization