App activity
App interactions (Optional) : Analytics
Device or other IDs
Device or other IDs (Optional) : Personalization
Financial info
Other financial info (Optional) : App functionality, Fraud prevention, security, and compliance, Account management
Purchase history (Optional) : App functionality, Fraud prevention, security, and compliance, Account management
Location
Approximate location (Optional) : Analytics
Personal info
Address (Optional) : App functionality, Fraud prevention, security, and compliance, Account management
Email address (Optional) : App functionality, Developer communications, Advertising or marketing, Fraud prevention, security, and compliance
Phone number (Optional) : App functionality, Fraud prevention, security, and compliance, Account management
User IDs (Optional) : App functionality, Fraud prevention, security, and compliance, Account management