App activity
App interactions (Optional) : App functionality, Analytics, Advertising or marketing
Device or other IDs
Device or other IDs (Optional) : Analytics, Advertising or marketing
Location
Approximate location (Optional) : App functionality, Analytics, Advertising or marketing, Personalization
Precise location (Optional) : App functionality, Analytics, Advertising or marketing, Personalization
Personal info
Address (Optional) : Advertising or marketing
Email address (Optional) : App functionality, Advertising or marketing
Name (Optional) : App functionality, Advertising or marketing
Phone number (Optional) : Advertising or marketing
User IDs (Optional) : Advertising or marketing