Device or other IDs
Device or other IDs (Optional) : Analytics, Fraud prevention, security, and compliance
Financial info
Purchase history (Optional) : App functionality
Location
Approximate location (Optional) : App functionality, Personalization, Account management
Messages
Other in-app messages (Optional) : Developer communications, Personalization
Personal info
Email address (Optional) : App functionality, Developer communications, Account management
Name (Optional) : Advertising or marketing, Personalization
Phone number (Optional) : App functionality, Account management
User IDs (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance, Personalization
Photos and videos
Photos (Optional) : Personalization