App activity
App interactions (Optional) : Analytics, Advertising or marketing, Fraud prevention, security, and compliance, Personalization
Installed apps (Optional) : Fraud prevention, security, and compliance
Other actions (Optional) : App functionality, Analytics, Personalization
App info and performance
Crash logs (Optional) : Analytics
Diagnostics (Optional) : Analytics
Device or other IDs
Device or other IDs (Optional) : App functionality, Analytics, Developer communications, Advertising or marketing, Fraud prevention, security, and compliance, Personalization, Account management
Financial info
Purchase history (Optional) : App functionality, Analytics, Personalization
Location
Approximate location (Optional) : App functionality, Analytics, Developer communications, Advertising or marketing, Fraud prevention, security, and compliance, Personalization, Account management
Precise location (Optional) : App functionality, Advertising or marketing, Personalization
Personal info
Email address (Optional) : App functionality, Analytics, Developer communications, Advertising or marketing, Fraud prevention, security, and compliance, Personalization, Account management
Name (Optional) : App functionality, Developer communications, Personalization, Account management
Phone number (Optional) : App functionality, Analytics, Fraud prevention, security, and compliance, Account management
User IDs (Optional) : App functionality, Analytics, Developer communications, Advertising or marketing, Fraud prevention, security, and compliance, Personalization, Account management
Photos and videos
Photos (Optional) : App functionality, Personalization, Account management