App activity
Other actions (Optional) : App functionality, Analytics
Other user-generated content (Optional) : App functionality, Analytics
Device or other IDs
Device or other IDs (Optional) : App functionality, Analytics, Advertising or marketing
Financial info
Purchase history (Optional) : App functionality, Analytics, Developer communications, Advertising or marketing, Personalization
Messages
Emails (Optional) : App functionality, Analytics, Developer communications, Advertising or marketing
Other in-app messages (Optional) : App functionality
Personal info
Address (Optional) : App functionality, Analytics
Email address (Optional) : Analytics, Developer communications, Advertising or marketing
Name (Optional) : App functionality, Analytics, Developer communications
Other info (Optional) : App functionality, Analytics, Developer communications, Advertising or marketing, Personalization
User IDs (Optional) : App functionality, Analytics
Photos and videos
Photos (Optional) : App functionality