App activity
App interactions (Optional) : Analytics
In-app search history (Optional) : Analytics
App info and performance
Crash logs (Optional) : Analytics, Fraud prevention, security, and compliance
Diagnostics (Optional) : Analytics, Fraud prevention, security, and compliance
Other app performance data (Optional) : Analytics, Fraud prevention, security, and compliance
Device or other IDs
Device or other IDs (Optional) : Analytics, Developer communications
Files and docs
Files and docs (Optional) : App functionality
Health and fitness
Health info (Optional) : App functionality, Advertising or marketing, Personalization
Location
Precise location (Optional) : App functionality, Analytics, Advertising or marketing, Personalization
Messages
Emails (Optional) : App functionality, Developer communications, Advertising or marketing, Personalization, Account management
Other in-app messages (Optional) : App functionality, Analytics, Developer communications, Advertising or marketing, Personalization, Account management
SMS or MMS (Optional) : App functionality, Analytics, Developer communications, Personalization, Account management
Personal info
Address (Optional) : App functionality, Fraud prevention, security, and compliance, Account management
Email address (Optional) : App functionality, Developer communications, Advertising or marketing, Fraud prevention, security, and compliance, Personalization, Account management
Name (Optional) : Personalization, Account management
Other info (Optional) : Personalization, Account management
Phone number (Optional) : App functionality, Developer communications, Advertising or marketing, Fraud prevention, security, and compliance, Account management
User IDs (Optional) : App functionality, Analytics, Account management
Photos and videos
Photos (Optional) : App functionality, Personalization