App activity
App interactions (Optional) : App functionality, Analytics, Developer communications, Fraud prevention, security, and compliance, Account management
In-app search history (Optional) : App functionality, Analytics, Developer communications, Fraud prevention, security, and compliance, Account management
Installed apps (Optional) : App functionality, Analytics, Developer communications, Fraud prevention, security, and compliance, Account management
Device or other IDs
Device or other IDs (Optional) : App functionality, Analytics, Developer communications, Fraud prevention, security, and compliance, Account management
Financial info
Purchase history (Optional) : App functionality, Analytics, Developer communications, Fraud prevention, security, and compliance, Account management
Messages
Emails (Optional) : App functionality, Analytics, Developer communications, Fraud prevention, security, and compliance, Account management
Other in-app messages (Optional) : App functionality, Analytics, Developer communications, Fraud prevention, security, and compliance, Personalization, Account management
Personal info
Email address (Optional) : App functionality, Analytics, Developer communications, Fraud prevention, security, and compliance, Personalization, Account management